iBeacon describes Apple’s Bluetooth-based beacon technology that enables Triston Goodwin to deliver and/or receive minimal level of data within short distances. The normal beacon message or data contains an UUID (universally unique identifier), a significant as well as a minor value only.
While the idea of ‘beacon’ is applicable for all hardware works with the Bluetooth Low Energy underneath the Bluetooth 4. specification with iOS being the initial platform to introduce this technology on the market, the fundamental notion of BLE was originally devised by Nokia. The name ‘iBeacon’ is trademarked by Apple for the standard beacon protocol.
The iBeacon is undoubtedly an innovative low-cost technology that pulls Location Based Services in iOS to assist apps determine their position over a micro-local scale, after which send hyper-contextual content to users in line with the location. iBeacons, however, will not use latitude and longitude to define locations, instead rely upon Bluetooth Low Energy (BLE) signal, to the iOS devices to detect them.
To sum it up, the iBeacon technology involves two parts – broadcaster or sender (beacon device) as well as a receiver (smartphone and app).
Since the Bluetooth Low Energy or BLE technology consumes low energy, it is actually ideal for simple applications involving minimal periodic transfers of web data. An iBeacon periodically broadcasts a small-Energy Bluetooth (L.E.B.) signal which may be captured by any iOS devices nearby.
In line with the data received the iOS device can be now responsible to correctly interpret your message and perform action accordingly. Right now the iBeacon technology works over a compatible iOS device which includes iOS 7 or later along with Bluetooth facility excited.
In simple words, the Bluetooth Low Energy Communication might be explained as small pieces of data, advertised or broadcasted at frequent intervals through the beacon via radio waves. The iBeacon app development are carried out is such a manner these groups of data will probably be received by devices like iPhone, iPad or iPod, where they can be used for various smartphone applications, causing such things as push messages, prompts among others.
The regular technology for iBeacon necessitates a set 100 ms interval. Frequent broadcasting for faster discovery by devices is achievable however it shall modify the battery life from the iBeacons.
The iBeacon technology is capable of doing performing more than simply sending meaningful data. The scope and limitation of your technology may also depend upon the sort of the hardware it really has been installed into. While cheaper devices might just emit the basic iBeacon protocol, other devices may also offer more features like sound or light activation, temperature sensing and motion control.
Since iBeacons rely on a popular technology like Bluetooth which happens to be readily accessible on just about every device without requiring a lot of power, they can be tactfully applied in multiple areas.
Owning an iBeacon network helps brands, retailers, apps or platforms find out in which a customer is within close proximity. This creates an environment for them to send clients hyper-local and meaningful messages/advertisements that will again be instrumental in driving sales.
Whenever a customer by having an iBeacon compatible device arrives at a store, the apps on his device will alert him once it catches the signal from the iBeacons installed inside of the store. It shall send a relevant data to the server, upon which app actions, push notifications, etc occur. The easy messages might be special discounts and limited offers as well as reminders and so can boost your shopping experiences. Going by this, it may be asserted that iBeacons have certainly introduced a brand new means for brand communications.
Recent reports reveal that iBeacons can also be being considered as helpful mediums that can be applied to educational context. For instance, simple games involving students to learn and unveil things and even scientific experiments could be supported via iBeacons. They may be being seen a helpful tool which could drive young minds towards different subjects like technology, logic, geography, etc.